Say Hi to the Whale
To make known the creatures of the sea and to be able to approach them virtually to people who have never seen a whale, dolphins and penguins, and at the same time create an awareness of preserving marine life
WWF and the Beeanerd team created a unique augmented reality experience at Larcomar mall in Lima. The main idea was to get close to different sea animals using 3D animations in realtime and augmented reality. Following the event, which provided documentation to the people about the conservation of animal life.
68% awareness increased
Interactive & Memorable
The event was a huge success with more than 2000 participants in the activation! for Beeanerd that it is considering rolling out the AR experience.